The Impact of social media on Political Polarization

Subject:Political Science
Title:The Impact of social media on Political Polarization
Author(s):Dr. Lambodar Ganpati Mishra
Published on:30th January 2025
Published by:Lyceum India
Name of the Journal:Lyceum India Journal of Social Sciences
ISSN/E-ISSN:3048-6513
Volume & Issue:Volume: 1, Issue: 5
Pages:11-13
Original DOI (if any):10.5281/zenodo.14778280   
Repository DOI: 
Abstract:Social media has transformed political discourse by enabling rapid information sharing and engagement. However, it has also intensified political polarization through mechanisms such as echo chambers, misinformation, emotionally charged content, and algorithmic reinforcement. These factors contribute to ideological divisions, fostering partisan hostility and eroding democratic dialogue. The consequences of polarization include increased social fragmentation and threats to national cohesion. To address these challenges, strategies such as media literacy education, algorithmic transparency, content moderation, and cross-ideological dialogue are essential. A collaborative effort from policymakers, social media platforms, and individuals is necessary to mitigate the adverse effects of political polarization in the digital age.
Keywords:Social media, political polarization, misinformation, echo chambers, algorithmic bias
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